||1 of 1 people found the following review helpful.| Read this book now!|By Billy Brophy|If you seriously are considering a content marketing strategy or already have one that isn't exactly working then you MUST read this book today! Its an easy read and chock full of examples to help you out. Don't forget to print out or hang up the appendix for reference next time you outline content!|1 of 1 people found the following review|||If you don't have a differentiated brand story, it's nearly impossible to break through today's clutter. Need some advice on how to build a strategy that will work? Read this book...twice even. You won't regret it.
|- Joe Pulizzi, founder, Cont
Think of the last great article you read or the last great speech you heard. Chances are, if you remember one key message, you also remember one compelling story. That's because the best content starts with a story. When it comes to marketing, the best business content starts with a story the audience cares about, not the brand's message about what it wants to sell them. In Brand, Meet Story, Heather Pemberton Levy describes the Story Comes First method, a practic...
[PDF.ne12] Brand, Meet Story: How to Create Engaging Content to Win Business and Influence Your Audience Rating: 4.60 (635 Votes)
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You easily download any file type for your device.Brand, Meet Story: How to Create Engaging Content to Win Business and Influence Your Audience | Heather Pemberton Levy. A good, fresh read, highly recommended.
