||0 of 0 people found the following review helpful.| Phenomenal|By Carson|I wish I had read this great work when a graduate student in my sociology program. This is a very insightful and scholarly work that is directly applicable even today to those in many professions who have been experiencing the negative effects of depersonalization, alienation, deskilling, routinization and other sordid effects of various occupational ghet|From Library Journal|Leidner (sociology, Univ. of Pennsylvania) uses participant observation to explore aspects of service-industry efforts to insure sameness of effort and routinization of work. The author chooses for examples the ubiquitous McDonald's and the
Attending Hamburger University, Robin Leidner observes how McDonald's trains the managers of its fast-food restaurants to standardize every aspect of service and product. Learning how to sell life insurance at a large midwestern firm, she is coached on exactly what to say, how to stand, when to make eye contact, and how to build up Positive Mental Attitude by chanting "I feel happy! I feel terrific!"
Leidner's fascinating report from the frontlines of two maj...
[PDF.gr12] Fast Food, Fast Talk: Service Work and the Routinization of Everyday Life Rating: 3.63 (501 Votes)
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You can specify the type of files you want, for your device.Fast Food, Fast Talk: Service Work and the Routinization of Everyday Life | Robin Leidner. Which are the reasons I like to read books. Great story by a great author.
