(Read ebook) The Product Manager's Desk Reference 2E (Business Books)






 | #97687 in eBooks |  2014-10-31 |  2014-10-31 | File Name: B00KWQ1TN4


||2 of 2 people found the following review helpful.| I actually teach Senior Product Managers some great techniques that this book discusses|By Christopher Walker|Steven Haines is an absolute genius, especially when it comes to Product Management. I have read all of his 3-part series for Product Management and hope to attend one of the Sequent Learning Networks Product Management Training Sessions (Haines owns Sequent Learning N|About the Author||STEVEN HAINES is among the world's top experts in product management. He is the founder of Sequent Learning Networks, a global training and advisory services firm based in New York City. He is also founder of The Product Management Exec

Whatever your business sells, product management is one of the most important functions in the organization's pursuit of profits. With everexpanding globalization and increasingly fierce competition, the stakes are higher than ever--and the room for error narrower than ever.

Introducing a brand-new Product Management Life Cycle (PMLC) model, The Product Manager's Desk Reference, Second Edition, provides the knowledge, tools, and insight you need to esta...


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